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Marketing & Communication Specialist

Job Description

• Ensures the implementation of each activity included in the communication strategy, including hiring external services, budget reporting, monitoring and evaluation. Some of the activities included in the communication strategy include the creation, design and placement of radio and television features, op-eds, human interest stories, social media posts, videos, photos, blogs, street banners, etc.
• Manages the writing, development, design, production and dissemination of diverse publications and news releases through a variety of media, including print, broadcast and social.
• Oversees the content development, expansion and continual assessment of the quality and relevance of web-based information services.
• Promotes optimum visibility of Speetar activities through effective media relations, and placement and distribution of information material. 
• Analyze the long-term needs of Speetar’s social media strategy and offer monthly reports to the management and executive teams that outline any necessary changes to the marketing plan.
• Oversee Affiliate marketing program: 

• Monitor affiliate activity, analyze performance, identify areas of improvement, and recommend ways to increase affiliate performance. 
• Proactively monitor traffic sources to determine which affiliates should be prioritized and focused on.
• Present reports for relevant program metrics such as number of affiliate partners recruited, conversion rates, number of conversions generated per affiliate, etc.

• Collaborate with team members to optimize marketing automation and lead-nurturing processes through email, content, events, and social channels
• Assist in execution of marketing plans to reach target audience through identified channels
• Create, maintain, and distribute monthly marketing reports showing achievement of critical metrics regarding lead generation, content creation, website traffic, and other KPIs

Benefits

• Compensation packages will include base salary, and goal-based commission/bonus.  
• Flexible work hours and open vacation policy. 
• Cultural and team-building events. 
• Reimbursement for role-specific skill development activities. 

Job Requirements

Four years progressively responsible professional work experience in communication, with a focus on healthcare and health services, preferably in a development context.

• Demonstrates creativity and documented immersion in digital communication and Apps.
• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, etc.) and how each platform can be deployed in different scenarios.
• Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social.”
• Possesses functional knowledge and/or personal experience with CMS.
• Demonstrates winning Social Service techniques such as empathy, patience, advocacy and conflict resolution.
• Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.
• Displays ability to effectively communicate information and ideas in written and video format.
• Past experience in an affiliates role with a solid understanding of the affiliate industry.
• Proficient in technology including applications such as Microsoft Word and Excel. Familiarity with the following communication and task management applications:

Google Sheets, Forms, Documents, Slides

Slack

Jira

How To Apply

Apply Today! Interested and feel you fit the requirements? Please send: Cover letter and CV (Including a sample of your work) to community@speetar.com. Subject line (Marketing & Communication Specialist)